A New Era for Informal Workers – How BloomFuel is Putting Power Back in Their Hands

A New Era for Informal Workers – How BloomFuel is Putting Power Back in Their Hands

By bloomdata January 18, 2025

The informal sector is the heartbeat of Nigeria’s economy—millions of Nigerians wake up daily to earn a living through small-scale businesses, transport services, and handwork. But when fuel prices skyrocketed, many of these workers found themselves stranded, unable to afford the petrol they need to work.

With the launch of BloomFuel Service in Kano, a powerful shift is happening.

Fuel Access, Without the Financial Strain

BloomFuel isn’t just about petrol—it’s about economic dignity. The service allows users to access fuel on credit and repay later. No more halting business activities because of upfront fuel costs. No more choosing between feeding your family or fueling your keke.

Through strategic partnerships, especially with NACTOMORAS, BloomFuel has created a bridge between opportunity and access. Thousands of riders, vendors, and artisans are already on the system, fueling up daily and paying on terms that work for them.

Before BloomFuel, I sometimes had to park my keke (rickshaw) because I didn’t have cash for fuel. Now, I can borrow fuel easily, keep working, and pay later. It has really helped me provide for my family

Abubakar, Keke Driver

Why This Matters

This is more than a business model—it’s a lifeline. It means a rider can keep transporting passengers, a welder can keep working, and a food vendor can keep cooking—all without being crushed by the daily pressure of cash-in-hand fuel purchases.

At BloomData, we believe that access is power. And we’re just getting started.

Join the movement. Let’s put power back in the hands of Nigeria’s hardest-working citizens.

BloomFuel: Powering Hustle. Fueling Hope.